The poster depicts a potential paedophile asking for the child's age/sex/location online, the television showcases an unrealistic body shape and the radio broadcasts explicit lyrics in songs.
Final:
Originally, I did a poster on prevention of AIDS since I figure it's always a topic that needs more awareness. However, the topic has been done a lot of times and is rather stale by now.
Draft:
The poster depicts illustrates the grim reaper cursing as it is difficult for him to reach the couple who uses protection.
Comments:
- The grim reaper is not scary
- Condom does not ensure 100% protection
- Highlight the exterior of the condom instead of using a background gradient to show its protection effectiveness
- The grim reaper was illustrated as such for the poster to feel a bit more light-hearted. It's a shift from the strong fear appeal that has been done many times before.
- The simplest way to describe protection was by way of a condom, which has a very high percentage of protection. The idea is not that the condom is 100% safe, but that it is much tougher for the grim reaper to get through.
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